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Jump to: 3DVX3/3.5 FOOTAGE
Since the introduction of the 3DVX3 camera system, we have been inundated with requests for sample
footage. Presenting high quality 3D on the internet poses many challenges. We will strive to
provide the best samples in as many different formats as possible. Strictly for image quality
analysis, the first samples we are posting are 2D, 1280x720p QuickTime.
GOLDEN GATE BRIDGE
As the world's largest restaurant franchise, McDonald's required a suitably impressive launch presentation for their Destination 2010 "kitchen of the future" concept at their Owner/Operator Conference in Orlando, FL. To showcase the future of McDonald's, 21st Century 3D provided a stunning presentation outlining the corporation's innovative new prototype kitchen. When the video ended, the custom built 3D theater opened to reveal a real world kitchen mock up.
Diageo is the world's leading premium drinks business with a collection of alcohol brands across spirits, wine and beer categories. This stereoscopic piece was created to launch the new, ultra premium Jose Cuervo brand, Platino. Shown to a crowd of over 1,000 of the nations top liquor salespeople, this brief journey through time explored the past, present and future of Jose Cuervo tequila. The excitement of stereoscopic 3D helped build tremendous enthusiasm at the Las Vegas launch.
HUMIRA 2007 (Philadelphia)
HUMIRA 2007 (Washington, DC)
HUMIRA 2006
International Truck's B.I.G annual meeting required something equally big. They chose a 60
foot wide stereoscopic presentation created by 21st Century 3D and Big Picture Chicago.
The uncompressed image quality and 4:4:4 color capabilities of the unique
3DVX3 camera system fit
the bill. The 3D movie merged seamlessly with their panoramic BlendPro presentation that also
included 2D videos and Powerpoint presentations.
When LG Electronics and Fathom
Communications set out on the Livin' LG nationwide bus tour, they had 21st Century 3D
along for the ride. The central component of this retro-futuristic double decker multimedia experience
is a two and a half minute 3D walk in the virtual park as we see LG's top of the line mobile
communications products in action. Due to space constraints in the bus, 42" flat panel televisions
had to be used. The red and blue anaglyph system was the only 3D display technology that would be
practical. To maximize anaglyph image quality, a revolutionary miniature video server with touch screen
interface was developed by 21st Century 3D.
In January of 2005, Goodyear launched Silent Armor technology in their Fortera and Wrangler
product lines. These products represented a huge leap forward in SUV tire technology and required
an equally impressive introduction at the annual Goodyear Dealer meeting.
ADM Productions of Port Washington NY turned
to 21st Century 3D to help shoot this exciting 3D piece. This was the first production to
utilize 21st Century 3D's exclusive 3DVX3 camera technology, inaugurating the 3DVX prototype camera.
The ultra light weight and superb versatility of the 3DVX allowed Director Tony DeMartino and DP John
Dunn the creative freedom to easily shoot from SUVs (both interior and exterior), a helicopter and even
hand held. Ease of use translated to more setups in less time and more bang for Goodyear's buck.
AVANDIA 2006
AVANDIA 2005
AVANDIA 2004
AVANDIA 2003
AVANDIA 2002
Pfizer kicked off the US launch of its anti-fungal VFEND with a powerful 3D production
from 21st Century 3D. Presented to an audience of over one thousand, this four and a half minute
computer animated piece literally had the crowd on their feet. Technical director Tom Mendenhall
actually said "In 25 years, I have never seen an audience give a standing ovation to a piece of video."
Not until now, that is! 21st Century 3D partnered with
Jack Morton Worldwide on this and other
projects. Jack Morton Worldwide produces shows and events for some of the nation's largest pharmaceutical
and high tech companies.
For the US introduction of its new Business Blueprinting technology, Unisys turned to
21st Century 3D. This five minute promotional video wowed the crowd of nearly 500 industry
experts at the posh Rainbow Room launch in New York City. It has been shown around the world as
the centerpiece in Unisys Business Blueprinting international launch meetings.
Kodak recently launched an innovative new autostereoscopic display. Using patented
optical technology, Kodak has created a system that allows individual viewers to experience
extremely high definition stereoscopic images without the use of eye wear or headgear. This
remarkable display is a breakthrough for the medical, research, scientific and defense industries
to name only a few. To showcase the display's capabilities, Kodak had 21st Century 3D
create an educational demonstration video that highlighted the benefits of stereoscopic vision systems.
BUBBLE SHOT
HOOD SHOT
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