News
For the latest news on 21st Century 3D, please visit us at http://stereoscopic3d.blogspot.com/
The International 3D Society conducted their first 3D University on July 17 and 21st Century 3D’s CEO Jason Goodman was among the presenters. Others included Phil Lelyveld of the USC ETC, Phil McNally of Dreamworks, Lenny Lipton of Oculus 3D and Steve Schklair of 3ality.
BX3 from 21st Century 3D’s line of stereoscopic 3D mirror rigs was featured on stage as:
“Jason Goodman, CEO of 21st Century 3D took the stage and explained a little bit about the history of 3D. In the 1950’s when television came out and the box office at the cinema plummeted, 3D was used to woo people back to the theaters although the 3D films from that era were not very well reviewed -they’re what we would call B movies. There was a bit of a 3D revival in the 1980’s when the VCR came out and Hollywood panicked again thinking that the audience would stay home and watch the films on beta and VHS so there was a slew of 3D films during the 80’s. By the 90’s much of the 3D content was consigned to specialized theaters at amusement parks such as the Michael Jackson show at Disneyland.” Walt Disney Studios hosts 3D University, Examiner

Automation
BX3 allows you to choose fully motorized or fully manual mode. By designing the rig without any on board motors, size weight and cost are kept at an absolute minimum. In addition to full FIZ lens control, angular convergence and interocular spacing can be actuated with industry standard motors. If you require minimum operating weight or are on a tight budget, manual operation may be suitable.
Now available for rental in New York and Los Angeles through our offices.

Months of hard work and diligent planing have finally payed off! Last week we witnessed our new 3D rig prototype come together with option to be fully motorized and remotely controlled. The production line is gearing up, we are expecting to see the first batch of new rigs shipping as soon as next month.
The new BX3 offers fully motorized operation of IO and convergence controls when mated with a set of industry standard lens control motors of your choice. BX3 is a unique solution offering the versatility of manual operation (lighter weight, lower cost) or motorized operation when maximum control is necessary.

BX3 stereoscopic beam-splitter rig being shown at 2010 Cine Gear in Los Angeles. 21st Century 3D will start shipping BX3’s to first buyers this summer!

Teton Gravity Research, extreme sports production house well known for pushing the limits of new technology approached us about filming some amazing helicopter ski jumps as a part of their 3D experiment. 21st Century 3Ds Jason Goodman filled the role of the stereographer with Pedro Guimaraes assisting.
We provided a side-by-side and a beam-splitter rig with RED cameras and Angenioux lenses that were mounted inside of a helicopter at times to capture this incredible footage.
You can read more about this experiment on TGR website.

On Saturday May 8th, 21st Century 3D went out to Culver City to film the George Barris car show! George Barris is a master when it comes to restoring and customizing cars. “The Munster Koach”, “The Green Hornet”, “Beverly Hillbillies Hot Rod”, and “THE BATMOBILE” are all apart of his resume.
Spanning over 5 city blocks, we treked our way through the masses with 3 beautiful hosts (Deena Dill, Jamie Wozny, and Grace McClung), capturing all the muscle cars and pinup stars through our RED ONES, EX3’s, and Two BX-3 Beamsplitters.
Here are a few images from the event!

“At the outset of the National Association of Broadcasters convention, 21st Century 3D announced the launch of the new BX3 optical beam splitter. The BX3 is a cutting edge tool designed for stereoscopic 3D motion picture production. After years of development and months of testing, BX3 represents 21st Century 3D’s most advanced 3D production tool to date.
BX3 is a breakthrough in beam splitter design. Created by a professional stereographer for professional stereographers, BX3 has substantial advantages over competitive devices. The BX3 can accommodate a wide range of cameras including RED ONE, Sony EX3, Panasonic 3700, Canon XHG1S and many others.
Lightweight construction
BX3 offers unprecedented versatility when it comes to setup and operation. The rig itself weighs only 23 lbs without cameras or motors, making it far lighter than most other full sized beam splitter mirror rigs.
Optical transmission balance
The mirror itself has been specially designed for optimum optical performance in stereoscopic cinematography applications. BX3’s premium optics balance reflection and transmission of color, contrast, density and brightness. Additionally, a custom developed depolarizing filter ensures that polarized light (frequently seen on wet, metallic or glass surfaces) entering the lenses is seen by both cameras, virtually eliminating nasty retinal rivalry commonly seen in beam splitter footage.
Different configurations
When it comes to shooting options, BX3 offers unique choices. The mirrored camera can be oriented above the rig looking down into the mirror in its standard configuration, or down below the rig looking up in Flip Mode. Simply unmount the camera, release the two stainless steel clamps, and the mirror box can quickly be reoriented in the field. Operating in Flip Mode places the rig’s center of gravity far lower and improves stability in a variety of situations including under slung cranes or steadicam operation. Flip Mode also allows the rig to get up close to the ceiling, increasing maximum height by as much as one foot or more depending on camera and lens configuration.
Easy to maintain on set – tool-free
Practicality is also one of BX3’s strong suits. Quick cleaning of all glass surfaces is easily achieved. The entire bottom plate of the mirror box is easily removed with just six thumbscrews. The front and back surface of the mirror can be quickly cleaned and resealed without costly delays. The mirror itself can also be replaced in the field. In the event of damage or breakage, simply disengage the innovative mirror pressure clamp. The optical mirror is held in place by two strong clamps with shock absorbing rubber. Release the clamps and the mirror slides right out. No screws to lose, no visits to a machine shop, no time wasted.
Meets FAA standards for commercial air travel
The removable mirror box also allows for easy transit. BX3 and all its parts fit securely into a standard Pelican case, meeting all FAA and international requirements for commercial air travel. This convenience simplifies logistics and allows you to travel with your BX3, reducing anxiety, shipping and overall production costs.
Pricing and availability
BX3 will be $44,995 and they offer financing.
BX3 can be seen at one of 21st Century 3D offices in New York or Los Angeles. “
21st Century 3D stereoscopic cameras were used on Light the Wick 3D shoot at Stevens Pass with Sammy Carlson, John Spriggs and Byron Wells.
Jason Goodman was the chief stereographer and 21st Century 3D did the 3D conform for the DVD. Hint: It looks awesome!

Jason Goodman was the chief stereographer and 21st Century 3D did the 3D conform for the DVD. Hint: It looks awesome!
The International 3D Society conducted their first 3D University on July 17 and 21st Century 3D’s CEO Jason Goodman was among the presenters. Others included Phil Lelyveld of the USC ETC, Phil McNally of Dreamworks, Lenny Lipton of Oculus 3D and Steve Schklair of 3ality.BX3 from 21st Century 3D’s line of stereoscopic 3D mirror rigs was featured on stage as:
“Jason Goodman, CEO of 21st Century 3D took the stage and explained a little bit about the history of 3D. In the 1950’s when television came out and the box office at the cinema plummeted, 3D was used to woo people back to the theaters although the 3D films from that era were not very well reviewed -they’re what we would call B movies. There was a bit of a 3D revival in the 1980’s when the VCR came out and Hollywood panicked again thinking that the audience would stay home and watch the films on beta and VHS so there was a slew of 3D films during the 80’s. By the 90’s much of the 3D content was consigned to specialized theaters at amusement parks such as the Michael Jackson show at Disneyland.” Walt Disney Studios hosts 3D University, Examiner
Easy setup and camera alignment are achieved via a completely tool free design that allows maximum control with minimum fuss. Hand operated dials allow easy adjustment of roll, pitch, yaw and vertical position. Turn a knob to make an adjustment and when your images line up, stop turning. There is nothing to lock down and no set screws to throw off your precise adjustments.
Automation
BX3 allows you to choose fully motorized or fully manual mode. By designing the rig without any on board motors, size weight and cost are kept at an absolute minimum. In addition to full FIZ lens control, angular convergence and interocular spacing can be actuated with industry standard motors. If you require minimum operating weight or are on a tight budget, manual operation may be suitable.
Months of hard work and diligent planing have finally payed off! Last week we witnessed our new 3D rig prototype come together with option to be fully motorized and remotely controlled. The production line is gearing up, we are expecting to see the first batch of new rigs shipping as soon as next month.The new BX3 offers fully motorized operation of IO and convergence controls when mated with a set of industry standard lens control motors of your choice. BX3 is a unique solution offering the versatility of manual operation (lighter weight, lower cost) or motorized operation when maximum control is necessary.
BX3 stereoscopic beam-splitter rig being shown at 2010 Cine Gear in Los Angeles. 21st Century 3D will start shipping BX3’s to first buyers this summer!21st Century 3D posted a new stereoscopic video on You Tube, Bikini Car Wash 3D shot at 2K 120fps

Teton Gravity Research, extreme sports production house well known for pushing the limits of new technology approached us about filming some amazing helicopter ski jumps as a part of their 3D experiment. 21st Century 3Ds Jason Goodman filled the role of the stereographer with Pedro Guimaraes assisting.We provided a side-by-side and a beam-splitter rig with RED cameras and Angenioux lenses that were mounted inside of a helicopter at times to capture this incredible footage.
You can read more about this experiment on TGR website.
On Saturday May 8th, 21st Century 3D went out to Culver City to film the George Barris car show! George Barris is a master when it comes to restoring and customizing cars. “The Munster Koach”, “The Green Hornet”, “Beverly Hillbillies Hot Rod”, and “THE BATMOBILE” are all apart of his resume. Spanning over 5 city blocks, we treked our way through the masses with 3 beautiful hosts (Deena Dill, Jamie Wozny, and Grace McClung), capturing all the muscle cars and pinup stars through our RED ONES, EX3’s, and Two BX-3 Beamsplitters.
Here are a few images from the event!
“At the outset of the National Association of Broadcasters convention, 21st Century 3D announced the launch of the new BX3 optical beam splitter. The BX3 is a cutting edge tool designed for stereoscopic 3D motion picture production. After years of development and months of testing, BX3 represents 21st Century 3D’s most advanced 3D production tool to date.BX3 is a breakthrough in beam splitter design. Created by a professional stereographer for professional stereographers, BX3 has substantial advantages over competitive devices. The BX3 can accommodate a wide range of cameras including RED ONE, Sony EX3, Panasonic 3700, Canon XHG1S and many others.
Lightweight construction
BX3 offers unprecedented versatility when it comes to setup and operation. The rig itself weighs only 23 lbs without cameras or motors, making it far lighter than most other full sized beam splitter mirror rigs.
Optical transmission balance
The mirror itself has been specially designed for optimum optical performance in stereoscopic cinematography applications. BX3’s premium optics balance reflection and transmission of color, contrast, density and brightness. Additionally, a custom developed depolarizing filter ensures that polarized light (frequently seen on wet, metallic or glass surfaces) entering the lenses is seen by both cameras, virtually eliminating nasty retinal rivalry commonly seen in beam splitter footage.
Different configurations
When it comes to shooting options, BX3 offers unique choices. The mirrored camera can be oriented above the rig looking down into the mirror in its standard configuration, or down below the rig looking up in Flip Mode. Simply unmount the camera, release the two stainless steel clamps, and the mirror box can quickly be reoriented in the field. Operating in Flip Mode places the rig’s center of gravity far lower and improves stability in a variety of situations including under slung cranes or steadicam operation. Flip Mode also allows the rig to get up close to the ceiling, increasing maximum height by as much as one foot or more depending on camera and lens configuration.
Easy to maintain on set – tool-free
Practicality is also one of BX3’s strong suits. Quick cleaning of all glass surfaces is easily achieved. The entire bottom plate of the mirror box is easily removed with just six thumbscrews. The front and back surface of the mirror can be quickly cleaned and resealed without costly delays. The mirror itself can also be replaced in the field. In the event of damage or breakage, simply disengage the innovative mirror pressure clamp. The optical mirror is held in place by two strong clamps with shock absorbing rubber. Release the clamps and the mirror slides right out. No screws to lose, no visits to a machine shop, no time wasted.
Meets FAA standards for commercial air travel
The removable mirror box also allows for easy transit. BX3 and all its parts fit securely into a standard Pelican case, meeting all FAA and international requirements for commercial air travel. This convenience simplifies logistics and allows you to travel with your BX3, reducing anxiety, shipping and overall production costs.
Pricing and availability
BX3 will be $44,995 and they offer financing.
BX3 can be seen at one of 21st Century 3D offices in New York or Los Angeles. “














